Taobao, in partnership with Virmall, has launched the very first Taobao Store in Southeast Asia at Funan. Around 300 Taobao items specially curated for Singapore shoppers will be available throughout the store, from furniture to household items, textiles, fashion and more. Most of the items will be home and living products, which will be regularly refreshed based on trending or popular items from Taobao.
The Taobao Store by Virmall will also include a Virtual Reality (VR) service for shoppers to visualise a particular piece of furniture in their own rooms, generated based on actual measurements of a room or even an entire house.
Bringing together the best of both retail spectrums, shoppers will be able to seamlessly make purchases at the store via QR codes with the option to select colours, designs and sizes and make payment all within the Taobao app. Some items can be picked up from the store directly, while ready stocks of larger furniture pieces will allow shoppers to receive their items as quickly as two to three days after purchase. Shoppers can also enjoy the convenience of picking up online orders from the Taobao Store, with staff at hand to help with collection.